Social-Media Marketing Manager (Job Code: NSC000271)

Job Summary

We are seeking a Social-Media Marketing Manager for a fast growing Children’s Toy Subscription App.

Job Profile:

Plan and manage the monthly social media content calendar across platforms.
Brainstorm and execute high-performing content ideas aligned with business goals.
Coordinate weekly content shoots with internal teams and creators.
Prepare clear briefs for the design and video editing team.
Manage influencer collaborations, from outreach and negotiation to execution and reporting.
Develop concepts and copy for Meta ad creatives and performance campaigns.
Build engaging content across Reels, Stories, carousels, and trend-based formats.
Plan community engagement activities, contests, and campaigns to increase brand loyalty.
Monitor comments, DMs, and community conversations while maintaining the brand voice.
Track content performance, identify insights, and optimize future strategies.
Coordinate with cross-functional teams including design, performance marketing, warehouse, customer support, and founders to ensure timely execution.
Stay updated with social media trends, platform updates, and emerging creator opportunities.
Contribute to brand partnerships, events, launches, and marketing campaigns that strengthen brand awareness and positioning.

Social-Media Marketing Manager Executive Requirements:

2–3 years of experience in Social Media Marketing.
Has experience managing and growing consumer brands (D2C/startups preferred).
Possesses a strong portfolio showcasing content strategy and measurable brand growth.
Understands Instagram, Facebook, LinkedIn, and emerging social platforms.
Has experience with influencer marketing and creator management.
Can write compelling social media copy and creative briefs.
Thinks strategically while executing quickly.
Is highly organised, proactive, and comfortable managing multiple projects simultaneously.
Uses analytics to make content decisions instead of relying on guesswork.
Loves experimenting with trends while keeping the brand identity intact.
Bonus Points If You Have Experience With Meta Ads creative strategy

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