Digital Marketing Manager for an Award Winning Media Agency
Location: Delhi / Bangalore (Hybrid) | CTC: 12 to 20 LPA
Posted 2 months ago
We are hiring a Digital Marketing Manager to spearhead the launch of a new vertical at an award-winning PR agency. With over 20 years of industry leadership, this agency is a trusted name, operating across Delhi, Mumbai, and Bangalore. Known for its people-first culture, they offer flexible hybrid working arrangements, ensuring a healthy work-life balance.
Job Profile:
- Play a pivotal role in building the new vertical at the 0 to 1 stage.
- Plan and manage all digital marketing, influencer marketing, trackers, communication, social media and display advertising campaigns
- Strong grasp on numbers and excel.
- Should be able to work quickly to measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative KPI growth strategies
- Utilize strong analytical ability to evaluate digital across multiple channels and customer touch points
- Collaborate with brand, internal team and other vendor partners
- Evaluate emerging technologies.
- Provide perspective for adoption where appropriate
Requirement:
- Any Graduate / Post Graduate
- Proven working experience in 6 to 12 years in digital marketing
- Rich experience in Social Media and Online campaigns, Influencer marketing
- Ability to work under pressure and tight deadlines
- Strong analytical skills and data-driven thinking – Intermediate to advanced analytical skills, specifically relating to performance data and metrics
- Experienced in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Demonstrable experience leading social media and/or display advertising campaigns